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Marketing and sales directors
£82,680

Average Annual Pay

Annual Survey of Hours and Earning 2020

37

Average Weekly Hours

Annual Survey of Hours and Earning 2019

1.92%

Unemployment Rate

Labour Force Survey 2020

Future employment projections (Working Futures UK)

Description

Marketing and sales directors plan, organise and direct market research and formulate and implement an organisation’s marketing and sales policies.

Qualifications

Entry is generally via career progression from related occupations (e.g. Marketing Manager, Sales Manager). Entrants to the professional qualifications of the Chartered Institute of Marketing require GCSEs/S grades, A levels/H grades, a BTEC/SQA award, a degree or equivalent qualification and/or relevant experience.

Typical tasks

  • liaises with other senior staff to determine the range of goods or services to be sold;
  • discusses employer’s or clients’ requirements, plans and monitors surveys and analyses of customers’ reactions to products;
  • examines and analyses sales figures, advises on and monitors marketing campaigns and promotional activities;
  • controls the recruitment and training of staff;
  • produces and/or assesses reports and recommendations concerning marketing and sales strategies.

Common job titles

Director of business development
Director, marketing
Director of sales
Director, sales
Director, commercial
Director (market research)
Director (export agency)
Director
Director, sales and marketing
Director, technical
Director (ship brokers)
Director of marketing
Director (import agency)
Director, sales and export
Director, development, business
Director, account
Head of business development
Owner (import agency)
Head of sales
Owner (export agency)
Director, export
Head of marketing

Education background

Destination of Leavers survey, supplied by the Higher Education Statistics.

Compare Marketing and sales directors with other careers

6/355
Ranked 6th out of 355 careers for highest average pay.

Compare average salaries

173/355
Ranked 173rd out of 355 careers for the longest hours.

Compare average hours

240/355
Ranked 240th out of 355 careers for highest unemployment rate.

Compare average employment

Top industries: Marketing and sales directors

Working Futures UK

Employment type

Gender breakdown


£1420

Female average weekly pay

Annual Survey of Hours and Earning 2020

£1660

Male average weekly pay

Annual Survey of Hours and Earning 2020

93/350

Gender pay gap ranking

Annual Survey of Hours and Earning 2020


Compare the Gender Pay Gap for Marketing and sales directors with other careers.

Average weekly pay by age and gender: Marketing and sales directors

Pay change between years

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